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Why Skipping the Upfront Tenant Placement Fee Is a Win for Property Owners

  • Writer: Shawn Swift
    Shawn Swift
  • Jun 11, 2025
  • 3 min read

For many landlords, the cost of leasing a unit can feel like a gamble. Traditional property managers often charge large upfront placement fees, regardless of how the tenancy turns out. But what if you could avoid that out-of-pocket expense and still get high-quality tenants with professional leasing support? At City Roots Properties, we believe in a better approach.



Understand the Financial Burden


One of the most frustrating surprises for rental property owners is the steep, upfront tenant placement fee. In Chicago, most property management companies and leasing agents charge the entire first month’s rent—averaging around $2,000—just to place a tenant. This fee is a significant hit to your investment before any income starts flowing.


At City Roots Properties, we take a different approach. We believe in earning your trust through results, not charging you before we deliver. Here’s why avoiding an upfront placement fee is a better deal for you:


1. You Keep More Cash Flow in Your Pocket Upfront


When your property is vacant, you're already covering the mortgage, utilities, and other expenses. Paying a large fee on top of those costs can strain your cash flow. By eliminating the upfront fee, you can focus on leasing the unit and getting your income flowing again—without dipping further into your reserves.


2. You Only Pay When Rent Is Collected


With our model, tenant placement fees are completely waived for new clients! This aligns our success with yours. If we do not deliver a qualified tenant, you are not out of pocket. This approach ensures that we are equally motivated to find the right tenant for your property.


3. It Reduces Your Risk


Paying upfront means you’re taking on risk before seeing results. With a performance-based fee model, we share that risk with you. We are incentivized to move quickly, market effectively, and place a well-screened tenant. This reduces your stress and uncertainty during the leasing process.


4. It Builds Trust and Accountability


When you pay a placement fee upfront, it can feel like you are left hoping for a successful outcome. However, when the fee is tied to performance, it promotes transparency and accountability. You can expect consistent updates and clear communication throughout the leasing process.


5. It Shows We’re Investing in the Relationship


We’re not here to make a quick buck off one placement. We aim to be your long-term partner in managing and growing your investment. Waiving upfront fees shows that we believe in the value we bring and are committed to earning your business—not charging you before delivering results.


The Challenges of Finding Reliable Tenants


Finding reliable tenants can be daunting. Many landlords often feel overwhelmed by the process. It’s more than just filling a vacancy; it’s about safeguarding your investment. The stress of worrying about tenant reliability can cloud your judgment. This is where professional help becomes invaluable.


Services Tailored to Your Needs


At City Roots Properties, we offer tailored leasing services designed to take the burden off your shoulders. Our team understands the local market well. We know how to attract the right tenants for your property. Our comprehensive marketing strategies help ensure that your listing gets the visibility it needs. This increases your chances of finding a quality tenant quickly.


Screening That Ensures Quality


We conduct thorough tenant screenings to make sure we find the best fits for your property. This process includes credit checks and background evaluations. By doing this, we minimize risks associated with renting. You can rest easy knowing we are diligent in finding reliable occupants.


Final Thoughts


Tenant placement is one of the most important steps in protecting your investment, and we take that responsibility seriously. By eliminating upfront placement fees, we’re aligning our goals with yours—securing great tenants, minimizing vacancy, and helping you generate income as quickly as possible.


Partnering for Success


Looking for a property manager who puts your success first? Let’s talk about how City Roots Properties can help you lease your property with confidence—and without the surprise fees. Together, we can secure the right tenant for your investment and make the process seamless and profitable. Whether you have one property or several, we're here to streamline the process of tenant placement.



This approach is not just about financial transactions; it's about building a lasting partnership that prioritizes your needs as a landlord. By choosing us, you're selecting a team that genuinely cares about your success.


Let City Roots Properties be your trusted partner in real estate management. We’re committed to providing exceptional service and ensuring your investment thrives.

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